Screen advertising
Sell every seat.Price every spot.
AI-driven theater forecasts for programmatic advertising
The problem
Every missed viewer is lost revenue
Static forecasts undercount real attendance, leaving ad revenue on the table.
22 predicted
60% accuracy
36 attended
14 missed, 40% wasted inventory
27 predicted
75% accuracy (+15pp improvement)
The solution
Real-time theater intelligence
AI-driven forecasts that update continuously as presales, social sentiment, and market conditions shift.
Real-time
Live forecast updates
Forecasts adjust dynamically as presales, social sentiment, and market conditions evolve, keeping your media plan aligned with the latest outlook.
Granular
Theater-movie level
Forecasts for specific films at individual locations.
Segmented
Audience demographics
Target by age, gender, and behavior patterns.
Integrated
Programmatic API
Plug forecast data directly into your DSP, SSP, or ad server through a lightweight REST API. No manual exports or CSV uploads.
Beacon
The forecasting layer for cinema advertising
Beacon is Spectura's screen advertising product. It delivers real-time, theater-level audience forecasts directly into ad sales workflows, so sales houses can price inventory on predicted attendance, not historical averages.
- 15pp
- Typical accuracy uplift
- vs. traditional forecasting methods
- Real-time
- Forecast updates
- Adjusts as presales and signals shift
- Theater × Film
- Granularity
- Per-location, per-title predictions
For ad sales houses
Price and sell against predicted reach instead of stale benchmarks. Identify undersold screenings before they happen and package inventory with confidence.
For programmatic buyers
Access audience forecasts via API to power automated buying decisions. Target by demographic, location, and predicted attendance, all in real time.
Get in touch
Talk to our team
Whether you need AI-powered box office forecasts, theater-level audience intelligence, or campaign measurement, we'd love to show you what Spectura can do.
Our team typically responds within a few hours.